Unus
ONE FOR UNIQUE ONES
Unus is a luxury makeup brand that captures the "Italian sensation" of elegance and mystery. By blending the structural strength of Italian heritage with the ethereal beauty of the moon, we create high-quality cosmetics for those who seek a unique, powerful presence. Unus isn’t just makeup; it is a promise of singular quality—One for unique ones.
LOGO RATIONAL
The logo rationale for Unus is a modern architectural synthesis that bridges the timeless legacy of Italy with the ethereal allure of the moon. By weaving together the structural strength of traditional columns, which symbolize power and the "beauty of maidens," with the iconic rounded windows that naturally form the signature "U" shape, the design establishes a foundation of heritage and elegance. This historic weight is balanced by the celestial mystery of the moon, a symbol long associated by poets with the radiance of a woman’s face and the peak of attractiveness. The resulting mark is a sleek, modern emblem that reflects a mysterious and high-quality brand style, perfectly tailored for the unique individual.
COLOR
Inspired by the beauty of Italy and the look got represented by the elegance of these places with the color gold of wealth and luxury makes the target audience feel special and unique.